The success of the university and the city are inextricably linked.

An idea engine

The University City Exchange (UCX) brings ASU’s research and discovery to life in the development of innovative, real-world, place-based applications to support the economic, social, cultural, and overall health of the communities it serves. In this role, the UCX develops integrative project frameworks and initiatives which unite the deep capacity of ASU with critical urban and ecological issues at all scales.

The University City Exchange (UCX) is an entrepreneurial enterprise. One that applies best practices and “design thinking” to a wide array of complex challenges all in the service of the university and its charter. 

Tracking the academic and research assets of ASU, the UCX applies these invaluable resources within cities and across regions for the greater good. Dedicated to advancing the Phoenix metro region and American cities as a whole, UCX provides creative and unique conceptualization, visualization, engagement, and execution of collaborative projects, partnerships, and initiatives with the goal of realizing thoughtful solutions for more resilient and sustainable futures.

Featured projects and initiatives

Skyline of Jacksonville

10X Convergence: Jacksonville, Florida

Ten Across focuses on emerging trendlines and needed solitions to address a rapidly changing environment. In doing so, we’ve engaged with numerous experts, organizations, institutions, and businesses responding to this new reality. While all are capable and well-intentioned, too often they work in parallel rather than in a coordinated, mutually reinforcing way.

This need for alignment inspired the 10X Convergence—a carefully orchestrated gathering of leaders from government, non-profits, and the insurance sector to clarify shared interests and identify how best to leverage them together. Over two days of expert panels, focused workshops, and networking, participants shared insights on their risks and strategic priorities. Insurability planning and intentional partnering emerged as central themes, generating practical ideas now moving toward actionable projects and pilots.

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